Fill Rate · BigQuery · CFO

CFO: fill rate straight off BigQuery

Every empty shelf is a lost sale. Ward runs it off BigQuery, scoped to what a CFO owns.

How a CFO runs fill rate off Google BigQuery

Your P&L surprises are born on the store floor. Ward brings up the readings that change a finance decision.

Here is fill rate monitoring in plain terms. Ward monitors on-shelf availability across your entire estate and flags stores or categories dropping below threshold.

What Ward does with that: Ward tracks expected vs actual on-shelf availability at the store-category level and escalates when fill rate drops below configurable thresholds.

How the connection works. Service account with BigQuery Data Viewer role. Ward runs read-only SQL queries on your schedule.

Key capabilities

  • Category-level drill-down
  • Estate-wide fill rate dashboard
  • Threshold-based alerting
  • Store-vs-estate benchmarking
app.getward.ai Live demo
Acme Retail @Merchandising: VP Analyst claude-sonnet default
A

Chat

Ask anything. Ward routes to the right agent and returns cited answers.

Why did Store 37 miss target last week?
You · 9:42 AM
Schema Scout · routed to Merchandising Agent

I pulled Store 37’s last 28 days against the chain baseline. Two root causes, both compounding.

SignalFinding
labor_efficiencyRev/labor-hour −22% vs. cluster, staffing mismatch at 11a–1p peak
inventory.freshFresh fill 83%, backroom replenishment lag at 2–4p
promo.liftBOGO crackers cannibalized Brand Y by 28%, net category +6%

Recommend: re-baseline Store 37 schedule against true peak, raise replen window to 1p, and review the BOGO before next cycle.

8 parallel queries 3 sources cited confidence 0.92
Show me how to fix the staffing mismatch.
You · 9:43 AM
Labor Agent · drafting schedule diff
Querying labor_scheduling
Ask anything, Ward routes to the right agent. Cmd+K

Reporting

Pinned views built from saved data-lake queries. Every number re-derivable from its SQL.

7d13w52w
Revenue vs. forecast
$48.2M
+4.2% WoW
Gross margin %
24.1%
−3.2pp
Fill rate, fresh
83.4%
−4.1pp
Shrink, West region
2.41%
+0.8pp
Revenue vs. forecast 13 weeks actual, 6 weeks forecast, 80% interval
Actual Forecast 80% interval
% of plan 106 94 100 forecast → W−13 W−5 today +6wk
Holt-Winters + weather regressor MAPE 4.1% at 4wk Backtested 24 months Crosses plan in 3 weeks
Forecast error by horizon MAPE, 24-month backtest
1wk 2.1%
2wk 3.0%
4wk 4.1%
8wk 6.3%
13wk 8.9%
Accuracy bar for promo decisions: ≤5% at 4wk
Models in production Every forecast ships a model card
ModelHorizonMAPE
holt_winters4wk4.1%
arima_sarimax13wk8.9%
gbm_demand1wk2.1%
bayes_hiernew store11.4%

Sources

Connect external systems to the data lake.

NameTypeLast sync
sap_pos_transactionsimport2m ago
sap_inventory_shrinkageimport2m ago
sap_labor_schedulingimport14m ago
retail_inventory_weeklyimport1h ago
retail_google_ads_dailyimport1h ago
retail_meta_ads_dailyimport1h ago
retail_ga4_website_dailyimport1h ago

Policies

Browse and manage Cedar access policies for your tenant.

TLS 1.3 AES-256 Read-only SOC 2 II
Policy IDEffectResources
merch-read-defaultpermitModel::*
finance-read-shrinkagepermitModel::"inventory_shrinkage"
vendor-blockedforbidModel::"labor_*"
region-west-onlypermitTenant::"acme"
Fill Rate on BigQuery data, live product demo.

Why this combination
is its own problem.

Fill Rate Monitoring produces a lot of output that is technically correct and operationally useless to finance. Ward filters on whether the finding changes a decision a CFO can actually make.

What Ward has eyes on.

The fill rate model runs on a daily cycle, not on a reporting calendar. It picks up the pattern, attributes the driver, and attaches a recommended move before the number reaches a review deck.

The connection to Google BigQuery is read-only and runs on your schedule. Ward reads straight from any BigQuery dataset, gA4 event exports, and the rest of the feed, then combines it with external context your Data Platform does not carry: weather, local events, competitor pricing.

What the first 90 days
actually look like.

  1. 01

    Week 1: read-only connection

    Ward sits on top of Google BigQuery with read-only credentials and begins ingesting any BigQuery dataset and gA4 event exports. No config changes on your side. First daily cards arrive within 48 hours.

  2. 02

    Weeks 2 to 3: calibration

    Baselines stabilize per store and per category. Ward stops flagging normal variance and starts flagging exceptions. This is the window where the false positive rate drops sharply.

  3. 03

    Weeks 4 to 12: operating rhythm

    Insight cards arrive on a daily cycle and get triaged like any other queue. Most teams find the volume settles into something one person clears in ten minutes. What matters is the action rate, not the alert count.

How Ward connects to Google BigQuery

Ward queries BigQuery using your existing datasets. GA4 exports, POS data, CRM exports. Ward reads it where it lives.

Setup: Service account with BigQuery Data Viewer role. Ward runs read-only SQL queries on your schedule.

Data Ward reads from BigQuery

Any BigQuery dataset
GA4 event exports
Ads data transfers
Custom ETL outputs

Impact metrics with BigQuery

Time to Insight
No staging required
GA4, POS, and CRM datasets queried in place.
Marketing Attribution
Online-offline linked
GA4 events joined with in-store POS to close attribution gaps.
Data Activation
Historical data made queryable
Years of unqueried BigQuery data brought into analysis.
Anomaly Detection Speed
Always-on monitoring
Deviations caught between scheduled dashboard reviews.

Data lake enrichment

Ward enriches BigQuery data with: Any BigQuery dataset, GA4 event exports, Weather & events, Demographics, Custom feeds

Your P&L surprises are born on the store floor.

Pain points
  • ×Margin erosion only surfaces at month-end close
  • ×Inventory carrying costs are a black box
  • ×Working capital tied up in slow-moving stock nobody is watching
  • ×Same-store sales comps lack decomposition into actionable drivers
  • ×Capex decisions for store remodels lack unit-economics evidence
How Ward helps
  • GMROI tracking by category with weekly insight cards
  • Inventory carrying cost alerts when capital efficiency drops
  • Working capital optimization recommendations based on turnover trends
  • SSS decomposition into traffic, conversion, and basket components
  • Store-level unit economics cards for capex prioritization

Inventory distortion, overstock and out-of-stock combined, costs retailers $1.77 trillion globally. Source: IHL Group

Frequently asked questions

Service account with BigQuery Data Viewer role. Ward runs read-only SQL queries on your schedule. Data points include: Any BigQuery dataset, GA4 event exports, Ads data transfers, Custom ETL outputs.

Your P&L surprises are born on the store floor. Ward solves this with automated insight cards: GMROI tracking by category with weekly insight cards. Inventory carrying cost alerts when capital efficiency drops. Working capital optimization recommendations based on turnover trends.

First insight cards arrive within 48 hours of data connection. Ward needs approximately 2 weeks to establish stable baselines for your specific operation.

No. Ward sits on top of your existing stack. It is the proactive intelligence layer that watches your data continuously and delivers insight cards, so your team acts on findings instead of hunting for them.

See what fill rate problems Ward catches.

Root causes, not just alerts. See it on your data.

Read-only to start · your LLM keys · SOC 2 Type II underway · or book a call directly

Find out what your data has been hiding.

Tell us about your operation. We’ll show you the problems Ward catches, and the ones your current tools miss.

Step 1 of 3
What are your goals?
Step 2 of 3
About your operation
Step 3 of 3
Your contact info