Customer · Looker · Head of LP

Customer Behavior for Head of Loss Prevention, read from Looker / Looker Studio

Ward pulls from looker API for query results, underlying database (direct), lookML model metadata from Looker / Looker Studio, runs customer on it, and hands you the loss prevention read each day.

Customer Behavior on Looker, for loss prevention

Shrinkage costs you more than you think. Ward finds out where. Ward sends daily cards scoped to loss prevention decision-making.

Here is customer behavior in plain terms. Ward tracks basket composition shifts, daypart patterns, and customer segment migration.

What Ward does with that: Ward analyzes transaction-level data to detect shifts in basket composition, shopping frequency, daypart preferences, and segment movement.

Getting the data in. Ward can query Looker via API or connect directly to the underlying database. Either way, Ward monitors while your team browses.

Key capabilities

  • Basket composition trends
  • Daypart behavior modeling
  • Customer segment migration
  • Cross-sell opportunity detection
app.getward.ai Live demo
Acme Retail @Merchandising: VP Analyst claude-sonnet default
A

Chat

Ask anything. Ward routes to the right agent and returns cited answers.

Why did Store 37 miss target last week?
You · 9:42 AM
Schema Scout · routed to Merchandising Agent

I pulled Store 37’s last 28 days against the chain baseline. Two root causes, both compounding.

SignalFinding
labor_efficiencyRev/labor-hour −22% vs. cluster, staffing mismatch at 11a–1p peak
inventory.freshFresh fill 83%, backroom replenishment lag at 2–4p
promo.liftBOGO crackers cannibalized Brand Y by 28%, net category +6%

Recommend: re-baseline Store 37 schedule against true peak, raise replen window to 1p, and review the BOGO before next cycle.

8 parallel queries 3 sources cited confidence 0.92
Show me how to fix the staffing mismatch.
You · 9:43 AM
Labor Agent · drafting schedule diff
Querying labor_scheduling
Ask anything, Ward routes to the right agent. Cmd+K

Reporting

Pinned views built from saved data-lake queries. Every number re-derivable from its SQL.

7d13w52w
Revenue vs. forecast
$48.2M
+4.2% WoW
Gross margin %
24.1%
−3.2pp
Fill rate, fresh
83.4%
−4.1pp
Shrink, West region
2.41%
+0.8pp
Revenue vs. forecast 13 weeks actual, 6 weeks forecast, 80% interval
Actual Forecast 80% interval
% of plan 106 94 100 forecast → W−13 W−5 today +6wk
Holt-Winters + weather regressor MAPE 4.1% at 4wk Backtested 24 months Crosses plan in 3 weeks
Forecast error by horizon MAPE, 24-month backtest
1wk 2.1%
2wk 3.0%
4wk 4.1%
8wk 6.3%
13wk 8.9%
Accuracy bar for promo decisions: ≤5% at 4wk
Models in production Every forecast ships a model card
ModelHorizonMAPE
holt_winters4wk4.1%
arima_sarimax13wk8.9%
gbm_demand1wk2.1%
bayes_hiernew store11.4%

Sources

Connect external systems to the data lake.

NameTypeLast sync
sap_pos_transactionsimport2m ago
sap_inventory_shrinkageimport2m ago
sap_labor_schedulingimport14m ago
retail_inventory_weeklyimport1h ago
retail_google_ads_dailyimport1h ago
retail_meta_ads_dailyimport1h ago
retail_ga4_website_dailyimport1h ago

Policies

Browse and manage Cedar access policies for your tenant.

TLS 1.3 AES-256 Read-only SOC 2 II
Policy IDEffectResources
merch-read-defaultpermitModel::*
finance-read-shrinkagepermitModel::"inventory_shrinkage"
vendor-blockedforbidModel::"labor_*"
region-west-onlypermitTenant::"acme"
Customer on Looker data, live product demo.

What Ward has eyes on.

Understand the person behind the basket. Ward runs the model continuously rather than on a reporting cycle, which is why a finding lands the morning the pattern starts instead of at the end of the period.

The connection to Looker / Looker Studio is read-only and runs on your schedule. Ward pulls from looker API for query results, underlying database (direct), and the rest of the feed, then stitches together it with external context your BI does not carry: weather, local events, competitor pricing.

Why this combination
is its own problem.

Customer Behavior needs looker API for query results and underlying database (direct) at minimum. Looker / Looker Studio carries both, at the grain the model needs. That is the whole integration story: no middleware, no staging warehouse, no custom extract.

What the first 90 days
actually look like.

  1. 01

    Week 1: read-only connection

    Ward reads from Looker / Looker Studio with read-only credentials and begins ingesting looker API for query results and underlying database (direct). No config changes on your side. First findings arrive inside the first 48 hours.

  2. 02

    Weeks 2 to 3: baselines

    Ward needs roughly two weeks of history per store to separate a real deviation from normal variance. During this window the cards are directionally right and the thresholds are still moving.

  3. 03

    Weeks 4 to 12: operating rhythm

    Findings arrive on a daily cycle and get triaged like any other queue. Most teams find the volume settles into something one person clears in ten minutes. What matters is the action rate, not the alert count.

How Ward connects to Looker / Looker Studio

Ward does not replace Looker. Ward watches the same data Looker visualizes and proactively alerts when something changes. Your dashboards stay. Ward adds intelligence.

Setup: Ward can query Looker via API or connect directly to the underlying database. Either way, Ward monitors while your team browses.

Data Ward reads from Looker

Looker API for query results
Underlying database (direct)
LookML model metadata

Impact metrics with Looker

Time to Insight
Proactive, no login
Explains why metrics moved before anyone checks a dashboard.
Anomaly Detection
Inter-refresh coverage
Catches deviations between Looker dashboard refresh cycles.
Decision Velocity
Root cause attached
Every anomaly card includes cause analysis; no drill-down needed.
Data Utilization
Unused models activated
LookML dimensions and measures queried beyond built dashboards.

Data lake enrichment

Ward enriches Looker data with: Looker query results, Underlying database, Weather & events, Competitor data, Customer segments

Shrinkage costs you more than you think. Ward finds out where.

Pain points
  • ×Shrinkage lands as a year-end surprise
  • ×Cannot distinguish theft from spoilage from admin error
  • ×High-shrinkage stores only identified during audits
  • ×No correlation between operational changes and loss patterns
  • ×Exception-based reporting misses slow-bleed patterns
How Ward helps
  • Store-level shrinkage tracking with cause attribution
  • Anomaly detection flags stores deviating from estate average
  • Receiving dock discrepancy patterns identified automatically
  • Correlation analysis links operational changes to loss shifts
  • Trend analysis catches slow-bleed patterns audits miss

US retail shrinkage hit $112.1 billion in 2022. Up 19.4% year over year. Source: National Retail Federation

Frequently asked questions

Ward can query Looker via API or connect directly to the underlying database. Either way, Ward monitors while your team browses. Data points include: Looker API for query results, Underlying database (direct), LookML model metadata.

Shrinkage costs you more than you think. Ward finds out where. Ward solves this with automated insight cards: Store-level shrinkage tracking with cause attribution. Anomaly detection flags stores deviating from estate average. Receiving dock discrepancy patterns identified automatically.

First insight cards arrive within 48 hours of data connection. Ward needs approximately 2 weeks to establish stable baselines for your specific operation.

No. Ward sits on top of your existing stack. It is the proactive intelligence layer that watches your data continuously and delivers insight cards, so your team acts on findings instead of hunting for them.

See what customer problems Ward catches.

Root causes, not just alerts. See it on your data.

Read-only to start · your LLM keys · SOC 2 Type II underway · or book a call directly

Find out what your data has been hiding.

Tell us about your operation. We’ll show you the problems Ward catches, and the ones your current tools miss.

Step 1 of 3
What are your goals?
Step 2 of 3
About your operation
Step 3 of 3
Your contact info