A home VP Merchandising running demand on Snowflake
See demand before it arrives. Ward runs it on Snowflake data across your home estate, scoped to merchandising.
The full picture: home demand, Snowflake data, Merchandising decisions
Demand Forecasting. Ward combines historical patterns, weather data, local events, and economic signals to forecast demand at the store-SKU-day level.
Home Improvement changes the scale of the problem: 50,000+ SKUs, every one of your stores. Project-based purchasing, long-tail SKUs, and seasonal volatility. Ward manages the complexity of 50,000+ SKU environments with ease.
Your category managers are drowning in spreadsheets. Ward writes the finding at the altitude a VP Merchandising works at.
Under the hood. Ward builds store-level demand models incorporating seasonality, weather forecasts, promotional calendars, local events, and macroeconomic indicators.
Setup: Ward connects via Snowflake SQL API with key-pair authentication. Read-only warehouse. Your data never leaves Snowflake.
Capabilities
- Event and holiday modeling
- Automatic reorder point recalculation
- Store-SKU-day level precision
- Weather-driven adjustment
Chat
Ask anything. Ward routes to the right agent and returns cited answers.
I pulled the spring pre-build against the last three seasons and the weather signal for the 22 Southeast stores.
| Signal | Finding |
|---|---|
seasonal_prebuild | Mulch on-hand hit 61% of plan the week temps broke 70°F |
dc_push | DC push started 9 days after the first-warm-week trigger, LY it was 2 |
attach.project | Soil and edging attach fell 18% at stores that gapped on mulch |
Recommend: tie the push trigger to the 10-day forecast instead of the calendar week, pre-position two truckloads at the 8 stores that gapped, and re-set the attach endcap.
seasonal_prebuild…
Reporting
Pinned views built from saved data-lake queries. Every number re-derivable from its SQL.
| Model | Horizon | MAPE |
|---|---|---|
holt_winters | 4wk | 4.1% |
arima_sarimax | 13wk | 8.9% |
gbm_demand | 1wk | 2.1% |
bayes_hier | new store | 11.4% |
Sources
Connect external systems to the data lake.
| Name | Type | Last sync |
|---|---|---|
epicor_pos_transactions | import | 2m ago |
epicor_special_orders | import | 2m ago |
netsuite_inventory_snapshot | import | 14m ago |
retail_seasonal_prebuild | import | 1h ago |
retail_sku_velocity | import | 1h ago |
retail_pro_account_sales | import | 1h ago |
retail_weather_daily | import | 1h ago |
Policies
Browse and manage Cedar access policies for your tenant.
| Policy ID | Effect | Resources |
|---|---|---|
merch-read-default | permit | Model::* |
pro-team-read-accounts | permit | Model::"pro_account_sales" |
vendor-blocked | forbid | Model::"labor_*" |
supply-read-orders | permit | Model::"special_orders" |
Why Demand matters for Home retail
Home improvement demand is the most weather-dependent in retail, a warm spring can shift seasonal demand forward by weeks across a large chain. Ward integrates 10-day weather forecasts, historical correlations, and housing market indicators to predict demand at a granularity that static seasonal plans can't match.
Why this combination
is its own problem.
Snowflake was built for transactions, not for merchandising decisions. The data is right there and it is in the wrong shape. Ward reads straight from any table or view in your Snowflake account and cross-database joins and rewrites them as a decision.
- 01 Housing market indicators (permits, sales) are leading signals for project demand but rarely make it into pharmacy or operational forecasting workflows.
- 02 Weather forecasts get used as 7-day signals when 14-21 day project-planning windows are what actually drive purchasing decisions.
Benchmarks. Home improvement seasonal forecast accuracy: 22-35% MAPE on weather-sensitive categories (paint, lawn/garden, outdoor power) is healthy. A 5-point accuracy gain typically reduces seasonal markdown by 20-30% and recovers 1-3% category revenue from better stock positioning.
What Ward has eyes on.
Coverage is store by store, category by category. Ward tracks project basket value, seasonal accuracy, long-tail turn across 50,000+ SKUs and compares each store against its own baseline, not against the chain. That is the difference between knowing the footprint is fine and knowing which seven stores are not.
Ward pulls from Snowflake rather than replacing it. Any table or view in your Snowflake account, cross-database joins, historical data at any depth come across on a read-only connection, get enriched with contextual data, and come back as insight cards. Your Data Platform is untouched.
See demand before it arrives. Ward runs the model continuously rather than on a reporting cycle, which is why a finding lands the morning the pattern starts instead of at the end of the period.
At the metric level. Ward integrates hyperlocal weather data, housing market indicators (home sales, building permits), seasonal project activation curves, and Pro customer pipeline data. Forecast accuracy is measured by department and weather-sensitivity tier.
What the first 90 days
actually look like.
-
01
Week 1: connect
Read-only credentials to Snowflake. Ward pulls from any table or view in your Snowflake account, cross-database joins, historical data at any depth and starts building baselines. First insight cards land inside 48 hours, before baselines are stable, so you can see the shape of the output early.
-
02
Weeks 2 to 3: calibration
Baselines stabilize per store and per category. Ward stops flagging normal variance and starts flagging exceptions. This is the window where the false positive rate drops sharply.
-
03
Weeks 4 to 12: operating rhythm
Cards arrive on a daily cycle and get triaged like any other queue. Most teams find the volume settles into something one person clears in ten minutes. What matters is the action rate, not the alert count.
How Ward connects to Snowflake
Ward queries your Snowflake data warehouse directly. If your retail data lives in Snowflake, Ward reads it without moving or copying anything.
Setup: Ward connects via Snowflake SQL API with key-pair authentication. Read-only warehouse. Your data never leaves Snowflake.
Data Ward reads from Snowflake
Impact metrics with Snowflake
Data lake enrichment
Ward enriches Snowflake data with: Any Snowflake table, Weather & events, Demographics, Competitor data, Custom feeds
Your category managers are drowning in spreadsheets.
- ×Promo planning still runs off last year's playbook
- ×Assortment reviews happen quarterly when they should happen daily
- ×Price changes chase the market a week behind it
- ×No visibility into true cannibalization across categories
- ×Vendor negotiations lack real-time sell-through evidence
- ✓Insight cards flag promo cannibalization the day it happens
- ✓Assortment gaps and whitespace opportunities surface automatically
- ✓Price elasticity shifts detected before margin erosion compounds
- ✓Category-level performance cards replace manual spreadsheet reviews
- ✓Vendor scorecards generated from actual fill rate and quality data
Retailers lose an estimated $300B+ annually to suboptimal assortment and promotional decisions. Source: McKinsey & Company
Home KPI impact
Frequently asked questions
Ward combines historical patterns, weather data, local events, and economic signals to forecast demand at the store-SKU-day level. For Home retail specifically, Ward monitors 50,000+ SKUs across your stores and delivers automated insight cards with root cause analysis and recommended actions.
Ward tracks Project basket value, Seasonal accuracy, Long-tail turn, Pro customer share, Attachment rate at the store-category level. Ward builds store-level demand models incorporating seasonality, weather forecasts, promotional calendars, local events, and macroeconomic indicators.
Ward connects via Snowflake SQL API with key-pair authentication. Read-only warehouse. Your data never leaves Snowflake. Data points include: Any table or view in your Snowflake account, Cross-database joins, Historical data at any depth.
Yes. Ward reads Snowflake data and combines it with contextual signals (weather, events, demographics) to generate Home-specific insight cards. No custom development required.
Your category managers are drowning in spreadsheets. Ward solves this with automated insight cards: Insight cards flag promo cannibalization the day it happens. Assortment gaps and whitespace opportunities surface automatically. Price elasticity shifts detected before margin erosion compounds.
Ward delivers daily insight cards covering Project basket value, Seasonal accuracy, Long-tail turn, tailored for Merchandising decision-making. Each card includes what changed, why it matters, and what to do next.
Ward integrates hyperlocal weather data, housing market indicators (home sales, building permits), seasonal project activation curves, and Pro customer pipeline data. Forecast accuracy is measured by department and weather-sensitivity tier.
February temperatures run well above normal across the Midwest. Ward detects early-spring project categories activating weeks ahead of plan while winter products decelerate faster than expected. Ward issues demand adjustment cards for Midwest stores: accelerate spring resets, cut winter closeout buys, and increase DC allocation of seasonal products. Stores that act capture early-season revenue that would have stocked out under the original plan.
First insight cards arrive within 48 hours of data connection. Ward needs approximately 2 weeks to establish stable baselines for your specific operation.
No. Ward sits on top of your existing stack. It is the proactive intelligence layer that watches your data continuously and delivers insight cards, so your team acts on findings instead of hunting for them.
Related solutions
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