VP Merchandising: home demand, read from Microsoft Power BI
Your category managers are drowning in spreadsheets. Ward detects home demand movement in your Power BI data while it is still fixable, with what caused it and the next step attached.
The full picture: home demand, Power BI data, Merchandising decisions
In a Home Improvement store base the job is 50,000+ SKUs across stores. Project-based purchasing, long-tail SKUs, and seasonal volatility. Ward manages the complexity of 50,000+ SKU environments with ease.
Your category managers are drowning in spreadsheets. Ward writes the finding at the altitude a VP Merchandising works at.
What demand forecasting does: Ward combines historical patterns, weather data, local events, and economic signals to forecast demand at the store-SKU-day level.
Under the hood. Ward builds store-level demand models incorporating seasonality, weather forecasts, promotional calendars, local events, and macroeconomic indicators.
How the connection works. Ward connects to the same data sources Power BI uses. Or reads Power BI datasets via REST API. Your reports stay untouched.
What it does
- Weather-driven adjustment
- Event and holiday modeling
- Automatic reorder point recalculation
- Store-SKU-day level precision
Chat
Ask anything. Ward routes to the right agent and returns cited answers.
I pulled the spring pre-build against the last three seasons and the weather signal for the 22 Southeast stores.
| Signal | Finding |
|---|---|
seasonal_prebuild | Mulch on-hand hit 61% of plan the week temps broke 70°F |
dc_push | DC push started 9 days after the first-warm-week trigger, LY it was 2 |
attach.project | Soil and edging attach fell 18% at stores that gapped on mulch |
Recommend: tie the push trigger to the 10-day forecast instead of the calendar week, pre-position two truckloads at the 8 stores that gapped, and re-set the attach endcap.
seasonal_prebuild…
Reporting
Pinned views built from saved data-lake queries. Every number re-derivable from its SQL.
| Model | Horizon | MAPE |
|---|---|---|
holt_winters | 4wk | 4.1% |
arima_sarimax | 13wk | 8.9% |
gbm_demand | 1wk | 2.1% |
bayes_hier | new store | 11.4% |
Sources
Connect external systems to the data lake.
| Name | Type | Last sync |
|---|---|---|
epicor_pos_transactions | import | 2m ago |
epicor_special_orders | import | 2m ago |
netsuite_inventory_snapshot | import | 14m ago |
retail_seasonal_prebuild | import | 1h ago |
retail_sku_velocity | import | 1h ago |
retail_pro_account_sales | import | 1h ago |
retail_weather_daily | import | 1h ago |
Policies
Browse and manage Cedar access policies for your tenant.
| Policy ID | Effect | Resources |
|---|---|---|
merch-read-default | permit | Model::* |
pro-team-read-accounts | permit | Model::"pro_account_sales" |
vendor-blocked | forbid | Model::"labor_*" |
supply-read-orders | permit | Model::"special_orders" |
Why Demand matters for Home retail
Home improvement demand is the most weather-dependent in retail, a warm spring can shift seasonal demand forward by weeks across a large chain. Ward integrates 10-day weather forecasts, historical correlations, and housing market indicators to predict demand at a granularity that static seasonal plans can't match.
What Ward has eyes on.
Ward watches 50,000+ SKUs over your stores, at the store-category level rather than the chain roll-up. The metrics under watch include project basket value, seasonal accuracy, long-tail turn. A roll-up hides a single-store problem inside a healthy average, which is how project basket identification stays invisible for a quarter.
The connection to Microsoft Power BI is read-only and runs on your schedule. Ward reads straight from power BI REST API datasets, underlying SQL/Azure data, and the rest of the feed, then joins it with external context your BI does not carry: weather, local events, competitor pricing.
The demand model runs every morning, not on a reporting calendar. It catches the pattern, accounts for root cause, and attaches a recommended action before the number reaches a review deck.
At the metric level. Ward integrates hyperlocal weather data, housing market indicators (home sales, building permits), seasonal project activation curves, and Pro customer pipeline data. Forecast accuracy is measured by department and weather-sensitivity tier.
Why this combination
is its own problem.
A VP Merchandising rarely logs into Power BI. They read what someone else pulled out of it, two days later. Ward removes the two days and the someone else.
- 01 Seasonal calendars are set chain-wide but the actual project-season start varies 4-8 weeks across regions; Northeast deck season is meaningfully later than Southeast.
- 02 Housing market indicators (permits, sales) are leading signals for project demand but rarely make it into pharmacy or operational forecasting workflows.
Benchmarks. Home improvement seasonal forecast accuracy: 22-35% MAPE on weather-sensitive categories (paint, lawn/garden, outdoor power) is healthy. A 5-point accuracy gain typically reduces seasonal markdown by 20-30% and recovers 1-3% category revenue from better stock positioning.
What the first 90 days
actually look like.
-
01
Week 1: read-only connection
Ward connects to Microsoft Power BI with read-only credentials and begins ingesting power BI REST API datasets and underlying SQL/Azure data. No config changes on your side. First findings arrive inside the first 48 hours.
-
02
Weeks 2 to 3: baselines
Ward needs roughly two weeks of history per store to separate a real deviation from normal variance. During this window the findings are directionally right and the thresholds are still moving.
-
03
Weeks 4 to 12: steady state
Ward hands you insight cards every morning, each with root cause and what to do about it. Volume settles at a level a single person can read over coffee. The measure of success is not how many cards arrive, it is how many get acted on.
How Ward connects to Microsoft Power BI
Ward sits alongside Power BI. Your dashboards visualize. Ward detects and explains what changed. No dashboard login needed for your morning brief.
Setup: Ward connects to the same data sources Power BI uses. Or reads Power BI datasets via REST API. Your reports stay untouched.
Data Ward reads from Power BI
Impact metrics with Power BI
Data lake enrichment
Ward enriches Power BI data with: Power BI datasets, Underlying SQL/Azure data, Weather & events, Demographics, Custom feeds
Your category managers are drowning in spreadsheets.
- ×Promo planning still runs off last year's playbook
- ×Assortment reviews happen quarterly when they should happen daily
- ×Price changes chase the market a week behind it
- ×No visibility into true cannibalization across categories
- ×Vendor negotiations lack real-time sell-through evidence
- ✓Insight cards flag promo cannibalization the day it happens
- ✓Assortment gaps and whitespace opportunities surface automatically
- ✓Price elasticity shifts detected before margin erosion compounds
- ✓Category-level performance cards replace manual spreadsheet reviews
- ✓Vendor scorecards generated from actual fill rate and quality data
Retailers lose an estimated $300B+ annually to suboptimal assortment and promotional decisions. Source: McKinsey & Company
Home KPI impact
Frequently asked questions
Ward combines historical patterns, weather data, local events, and economic signals to forecast demand at the store-SKU-day level. For Home retail specifically, Ward monitors 50,000+ SKUs across your stores and delivers automated insight cards with root cause analysis and recommended actions.
Ward tracks Project basket value, Seasonal accuracy, Long-tail turn, Pro customer share, Attachment rate at the store-category level. Ward builds store-level demand models incorporating seasonality, weather forecasts, promotional calendars, local events, and macroeconomic indicators.
Ward connects to the same data sources Power BI uses. Or reads Power BI datasets via REST API. Your reports stay untouched. Data points include: Power BI REST API datasets, Underlying SQL/Azure data, Dataflow outputs.
Yes. Ward reads Power BI data and combines it with contextual signals (weather, events, demographics) to generate Home-specific insight cards. No custom development required.
Your category managers are drowning in spreadsheets. Ward solves this with automated insight cards: Insight cards flag promo cannibalization the day it happens. Assortment gaps and whitespace opportunities surface automatically. Price elasticity shifts detected before margin erosion compounds.
Ward delivers daily insight cards covering Project basket value, Seasonal accuracy, Long-tail turn, tailored for Merchandising decision-making. Each card includes what changed, why it matters, and what to do next.
Ward integrates hyperlocal weather data, housing market indicators (home sales, building permits), seasonal project activation curves, and Pro customer pipeline data. Forecast accuracy is measured by department and weather-sensitivity tier.
February temperatures run well above normal across the Midwest. Ward detects early-spring project categories activating weeks ahead of plan while winter products decelerate faster than expected. Ward issues demand adjustment cards for Midwest stores: accelerate spring resets, cut winter closeout buys, and increase DC allocation of seasonal products. Stores that act capture early-season revenue that would have stocked out under the original plan.
First insight cards arrive within 48 hours of data connection. Ward needs approximately 2 weeks to establish stable baselines for your specific operation.
No. Ward sits on top of your existing stack. It is the proactive intelligence layer that watches your data continuously and delivers insight cards, so your team acts on findings instead of hunting for them.
Related solutions
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