Promos · Tableau · VP Supply Chain

VP Supply Chain: promos straight off Tableau

Ward ingests tableau Hyper extracts, underlying database (direct), published data source metadata from Tableau, runs promos on it, and returns the supply chain read on a daily cycle.

How a VP Supply Chain runs promos off Tableau

Promo Effectiveness. Ward measures true promotional lift net of cannibalization, pull-forward, and pantry loading.

You find out about stockouts after customers do. Ward writes the finding at the altitude a VP Supply Chain works at.

How Ward hands you Promos cards: Ward isolates incremental volume from baseline, measures cross-SKU cannibalization, estimates pull-forward effects, and calculates true ROI.

The connection itself. Ward connects to the same databases Tableau uses. Or reads Tableau Server metadata via REST API for context.

Key capabilities

  • Promo ROI scorecards
  • Net lift measurement (not gross)
  • Cannibalization quantification
  • Pull-forward detection
app.getward.ai Live demo
Acme Retail @Merchandising: VP Analyst claude-sonnet default
A

Chat

Ask anything. Ward routes to the right agent and returns cited answers.

Why did Store 37 miss target last week?
You · 9:42 AM
Schema Scout · routed to Merchandising Agent

I pulled Store 37’s last 28 days against the chain baseline. Two root causes, both compounding.

SignalFinding
labor_efficiencyRev/labor-hour −22% vs. cluster, staffing mismatch at 11a–1p peak
inventory.freshFresh fill 83%, backroom replenishment lag at 2–4p
promo.liftBOGO crackers cannibalized Brand Y by 28%, net category +6%

Recommend: re-baseline Store 37 schedule against true peak, raise replen window to 1p, and review the BOGO before next cycle.

8 parallel queries 3 sources cited confidence 0.92
Show me how to fix the staffing mismatch.
You · 9:43 AM
Labor Agent · drafting schedule diff
Querying labor_scheduling
Ask anything, Ward routes to the right agent. Cmd+K

Reporting

Pinned views built from saved data-lake queries. Every number re-derivable from its SQL.

7d13w52w
Revenue vs. forecast
$48.2M
+4.2% WoW
Gross margin %
24.1%
−3.2pp
Fill rate, fresh
83.4%
−4.1pp
Shrink, West region
2.41%
+0.8pp
Revenue vs. forecast 13 weeks actual, 6 weeks forecast, 80% interval
Actual Forecast 80% interval
% of plan 106 94 100 forecast → W−13 W−5 today +6wk
Holt-Winters + weather regressor MAPE 4.1% at 4wk Backtested 24 months Crosses plan in 3 weeks
Forecast error by horizon MAPE, 24-month backtest
1wk 2.1%
2wk 3.0%
4wk 4.1%
8wk 6.3%
13wk 8.9%
Accuracy bar for promo decisions: ≤5% at 4wk
Models in production Every forecast ships a model card
ModelHorizonMAPE
holt_winters4wk4.1%
arima_sarimax13wk8.9%
gbm_demand1wk2.1%
bayes_hiernew store11.4%

Sources

Connect external systems to the data lake.

NameTypeLast sync
sap_pos_transactionsimport2m ago
sap_inventory_shrinkageimport2m ago
sap_labor_schedulingimport14m ago
retail_inventory_weeklyimport1h ago
retail_google_ads_dailyimport1h ago
retail_meta_ads_dailyimport1h ago
retail_ga4_website_dailyimport1h ago

Policies

Browse and manage Cedar access policies for your tenant.

TLS 1.3 AES-256 Read-only SOC 2 II
Policy IDEffectResources
merch-read-defaultpermitModel::*
finance-read-shrinkagepermitModel::"inventory_shrinkage"
vendor-blockedforbidModel::"labor_*"
region-west-onlypermitTenant::"acme"
Promos on Tableau data, live product demo.

Why this combination
is its own problem.

Promo Effectiveness produces a lot of output that is technically correct and operationally useless to supply chain. Ward filters on whether the finding changes a decision a VP Supply Chain can actually make.

What Ward has eyes on.

Ward reads straight from tableau Hyper extracts, underlying database (direct), published data source metadata from Tableau on a read-only connection. Nothing is written back, and your BI configuration does not change. Tableau stays the system of record.

Know which promos actually work. Ward runs the model continuously rather than on a reporting cycle, which is why a finding lands the morning the pattern starts instead of at the end of the period.

What the first 90 days
actually look like.

  1. 01

    Week 1: read-only connection

    Ward connects to Tableau with read-only credentials and begins ingesting tableau Hyper extracts and underlying database (direct). No config changes on your side. First cards arrive inside the first 48 hours.

  2. 02

    Weeks 2 to 3: calibration

    Baselines stabilize per store and per category. Ward stops flagging normal variance and starts flagging exceptions. This is the window where the false positive rate drops sharply.

  3. 03

    Weeks 4 to 12: operating rhythm

    Cards arrive on a daily cycle and get triaged like any other queue. Most teams find the volume settles into something one person clears in ten minutes. What matters is the action rate, not the alert count.

How Ward connects to Tableau

Ward does not replace Tableau. Ward adds the proactive layer Tableau lacks. When a metric moves, Ward explains why and recommends action.

Setup: Ward connects to the same databases Tableau uses. Or reads Tableau Server metadata via REST API for context.

Data Ward reads from Tableau

Tableau Hyper extracts
Underlying database (direct)
Published data source metadata

Impact metrics with Tableau

Time to Insight
Cards before dashboards
Anomalies explained before anyone opens Tableau.
Anomaly Detection
Extract-gap coverage
Catches issues between Tableau extract refresh cycles.
Decision Velocity
Investigation eliminated
Root cause embedded in cards; no ad-hoc queries needed.
Analyst Productivity
Detection work offloaded
Analysts freed from triage to focus on strategic work.

Data lake enrichment

Ward enriches Tableau data with: Tableau data sources, Underlying database, Weather & events, Competitor pricing, Customer data

You find out about stockouts after customers do.

Pain points
  • ×Demand forecasts are off by 15-25% and nobody catches it until the shelf is empty
  • ×Supplier fill rate problems announce themselves at the receiving dock
  • ×Safety stock levels get set once a year and left alone
  • ×No early warning system for supply chain disruptions
  • ×Replenishment exceptions require manual triage every morning
How Ward helps
  • Stockout prediction cards arrive 24-72 hours before empty shelves
  • Supplier fill rate tracking with automatic escalation
  • Dynamic safety stock recommendations based on current demand signals
  • Weather, event, and macro-driven demand adjustments
  • Replenishment exceptions auto-prioritized by revenue impact

Stockouts cost retailers $1.14 trillion in missed sales globally each year. Source: IHL Group

Frequently asked questions

Ward connects to the same databases Tableau uses. Or reads Tableau Server metadata via REST API for context. Data points include: Tableau Hyper extracts, Underlying database (direct), Published data source metadata.

You find out about stockouts after customers do. Ward solves this with automated insight cards: Stockout prediction cards arrive 24-72 hours before empty shelves. Supplier fill rate tracking with automatic escalation. Dynamic safety stock recommendations based on current demand signals.

First insight cards arrive within 48 hours of data connection. Ward needs approximately 2 weeks to establish stable baselines for your specific operation.

No. Ward sits on top of your existing stack. It is the proactive intelligence layer that watches your data continuously and delivers insight cards, so your team acts on findings instead of hunting for them.

See what promos problems Ward catches.

Root causes, not just alerts. See it on your data.

Read-only to start · your LLM keys · SOC 2 Type II underway · or book a call directly

Find out what your data has been hiding.

Tell us about your operation. We’ll show you the problems Ward catches, and the ones your current tools miss.

Step 1 of 3
What are your goals?
Step 2 of 3
About your operation
Step 3 of 3
Your contact info