Stockout · BigCommerce · Head of E-Com

Head of E-Com: stockout straight off BigCommerce

Know before the shelf empties. Ward runs it off BigCommerce, scoped to what a Head of E-Com owns.

How a Head of E-Com runs stockout off BigCommerce

Your online and offline data live in different worlds. Ward filters to what a Head of E-Com can act on and drops the rest.

Stockout Prediction. Ward detects SKUs trending toward zero-on-hand and alerts your team with replenishment recommendations before customers notice.

How Ward sends Stockout findings: Ward analyzes sell-through velocity, current inventory levels, lead times, and supplier reliability to predict stockouts 24-72 hours before they occur.

Getting the data in. Ward connects via BigCommerce REST API with OAuth. Webhooks for real-time order and inventory events.

What you get

  • Supplier-aware lead time modeling
  • Priority ranking by revenue impact
  • Reduce lost sales by catching gaps early
  • Automated replenishment recommendations
app.getward.ai Live demo
Acme Retail @Merchandising: VP Analyst claude-sonnet default
A

Chat

Ask anything. Ward routes to the right agent and returns cited answers.

Why did Store 37 miss target last week?
You · 9:42 AM
Schema Scout · routed to Merchandising Agent

I pulled Store 37’s last 28 days against the chain baseline. Two root causes, both compounding.

SignalFinding
labor_efficiencyRev/labor-hour −22% vs. cluster, staffing mismatch at 11a–1p peak
inventory.freshFresh fill 83%, backroom replenishment lag at 2–4p
promo.liftBOGO crackers cannibalized Brand Y by 28%, net category +6%

Recommend: re-baseline Store 37 schedule against true peak, raise replen window to 1p, and review the BOGO before next cycle.

8 parallel queries 3 sources cited confidence 0.92
Show me how to fix the staffing mismatch.
You · 9:43 AM
Labor Agent · drafting schedule diff
Querying labor_scheduling
Ask anything, Ward routes to the right agent. Cmd+K

Reporting

Pinned views built from saved data-lake queries. Every number re-derivable from its SQL.

7d13w52w
Revenue vs. forecast
$48.2M
+4.2% WoW
Gross margin %
24.1%
−3.2pp
Fill rate, fresh
83.4%
−4.1pp
Shrink, West region
2.41%
+0.8pp
Revenue vs. forecast 13 weeks actual, 6 weeks forecast, 80% interval
Actual Forecast 80% interval
% of plan 106 94 100 forecast → W−13 W−5 today +6wk
Holt-Winters + weather regressor MAPE 4.1% at 4wk Backtested 24 months Crosses plan in 3 weeks
Forecast error by horizon MAPE, 24-month backtest
1wk 2.1%
2wk 3.0%
4wk 4.1%
8wk 6.3%
13wk 8.9%
Accuracy bar for promo decisions: ≤5% at 4wk
Models in production Every forecast ships a model card
ModelHorizonMAPE
holt_winters4wk4.1%
arima_sarimax13wk8.9%
gbm_demand1wk2.1%
bayes_hiernew store11.4%

Sources

Connect external systems to the data lake.

NameTypeLast sync
sap_pos_transactionsimport2m ago
sap_inventory_shrinkageimport2m ago
sap_labor_schedulingimport14m ago
retail_inventory_weeklyimport1h ago
retail_google_ads_dailyimport1h ago
retail_meta_ads_dailyimport1h ago
retail_ga4_website_dailyimport1h ago

Policies

Browse and manage Cedar access policies for your tenant.

TLS 1.3 AES-256 Read-only SOC 2 II
Policy IDEffectResources
merch-read-defaultpermitModel::*
finance-read-shrinkagepermitModel::"inventory_shrinkage"
vendor-blockedforbidModel::"labor_*"
region-west-onlypermitTenant::"acme"
Stockout on BigCommerce data, live product demo.

What Ward has eyes on.

Ward reads orders, products & variants, customers from BigCommerce on a read-only connection. Nothing is written back, and your Commerce configuration does not change. BigCommerce stays the system of record.

The stockout model runs each day, not on a reporting calendar. It spots the pattern, traces the cause, and attaches the next step before the number reaches a review deck.

Why this combination
is its own problem.

Stockout Prediction needs orders and products & variants at minimum. BigCommerce carries both, at the grain the model needs. That is the whole integration story: no middleware, no staging warehouse, no custom extract.

What the first 90 days
actually look like.

  1. 01

    Week 1: connect

    Read-only credentials to BigCommerce. Ward reads orders, products & variants, customers and starts building baselines. First daily cards land inside 48 hours, before baselines are stable, so you can see the shape of the output early.

  2. 02

    Weeks 2 to 3: calibration

    Baselines stabilize per store and per category. Ward stops flagging normal variance and starts flagging exceptions. This is the window where the false positive rate drops sharply.

  3. 03

    Weeks 4 to 12: operating rhythm

    Insight cards arrive every morning and get triaged like any other queue. Most teams find the volume settles into something one person clears in ten minutes. What matters is the action rate, not the alert count.

How Ward connects to BigCommerce

Ward connects to BigCommerce for omnichannel retailers running headless or traditional storefronts. Orders, catalog, and customer data drive insight cards.

Setup: Ward connects via BigCommerce REST API with OAuth. Webhooks for real-time order and inventory events.

Data Ward reads from BigCommerce

Orders
Products & variants
Customers
Inventory
Promotions
Storefront analytics

Impact metrics with BigCommerce

Sell-Through Rate
Velocity tracked live
Slow movers flagged early enough to reallocate inventory.
Customer LTV
Churn risk identified
Cohort analysis surfaces lapsing buyers and re-engagement timing.
Conversion Rate
Buyer vs browser split
Patterns that convert separated from those that just browse.
Inventory Turnover
Reorder cadence optimized
Demand signals calibrate reorder points across the catalog.

Data lake enrichment

Ward enriches BigCommerce data with: Orders & variants, Customer behavior, Marketing data, Returns & exchanges, Competitor pricing

Your online and offline data live in different worlds.

Pain points
  • ×Nobody can see one inventory position across every channel
  • ×Online promo performance is measured separately from in-store
  • ×Customer behavior data is siloed by channel
  • ×BOPIS/BORIS operational complexity is growing unchecked
  • ×Digital marketing attribution stops at the click
How Ward helps
  • Unified insight cards across online and in-store channels
  • Cross-channel promo effectiveness with true attribution
  • Customer journey tracking across digital and physical touchpoints
  • BOPIS fulfillment performance monitoring with exception cards
  • Full-funnel marketing attribution to in-store conversion

Retailers with unified omnichannel data see 30% higher lifetime value per customer. Source: Harvard Business Review

Frequently asked questions

Ward connects via BigCommerce REST API with OAuth. Webhooks for real-time order and inventory events. Data points include: Orders, Products & variants, Customers, Inventory, Promotions, Storefront analytics.

Your online and offline data live in different worlds. Ward solves this with automated insight cards: Unified insight cards across online and in-store channels. Cross-channel promo effectiveness with true attribution. Customer journey tracking across digital and physical touchpoints.

First insight cards arrive within 48 hours of data connection. Ward needs approximately 2 weeks to establish stable baselines for your specific operation.

No. Ward sits on top of your existing stack. It is the proactive intelligence layer that watches your data continuously and delivers insight cards, so your team acts on findings instead of hunting for them.

See what stockout problems Ward catches.

Root causes, not just alerts. See it on your data.

Read-only to start · your LLM keys · SOC 2 Type II underway · or book a call directly

Find out what your data has been hiding.

Tell us about your operation. We’ll show you the problems Ward catches, and the ones your current tools miss.

Step 1 of 3
What are your goals?
Step 2 of 3
About your operation
Step 3 of 3
Your contact info