Fashion assortment, read from Looker / Looker Studio
Ward ingests looker API for query results, underlying database (direct), lookML model metadata from Looker / Looker Studio and delivers fashion assortment findings daily. Read-only, no config changes.
Assortment Planning for Fashion & Apparel, running on Looker
Assortment Planning. Ward analyzes sell-through by store cluster to recommend which SKUs to add, drop, or reallocate.
Applied to Fashion & Apparel, the surface area is 15,000+ SKUs across locations. Seasonal sell-through, size curve optimization, and markdown timing. Ward monitors style velocity and flags slow movers before the window closes.
What Ward does with that: Ward clusters stores by demographic, traffic, and sales patterns, then measures SKU performance against cluster benchmarks.
Setup: Ward can query Looker via API or connect directly to the underlying database. Either way, Ward monitors while your team browses.
What you get
- Whitespace opportunity detection
- Planogram optimization inputs
- Store cluster segmentation
- SKU rationalization recommendations
Chat
Ask anything. Ward routes to the right agent and returns cited answers.
I pulled fall denim against last season’s curve at the same selling week. Two causes, both still fixable this week.
| Signal | Finding |
|---|---|
sell_through | Week 6 sell-through 38% vs. 52% plan, concentrated in 3 of 9 door clusters |
size_curve | Waist 30–32 sold out in 41 doors while 36–38 sits at 71% on hand |
markdown.ladder | First markdown is 3 weeks later than LY, weeks-of-supply now 11.4 |
Recommend: transfer 30–32 out of the 12 overstocked doors, hold the ladder on core indigo, and take the first markdown on light wash now while it still clears at 20%.
sell_through_weekly…
Reporting
Pinned views built from saved data-lake queries. Every number re-derivable from its SQL.
| Model | Horizon | MAPE |
|---|---|---|
holt_winters | 4wk | 4.1% |
arima_sarimax | 13wk | 8.9% |
gbm_demand | 1wk | 2.1% |
bayes_hier | new store | 11.4% |
Sources
Connect external systems to the data lake.
| Name | Type | Last sync |
|---|---|---|
shopify_orders_daily | import | 2m ago |
shopify_returns_reasons | import | 2m ago |
netsuite_inventory_snapshot | import | 14m ago |
cegid_store_sales | import | 1h ago |
retail_size_curve_actuals | import | 1h ago |
retail_markdown_ladder | import | 1h ago |
retail_ga4_website_daily | import | 1h ago |
Policies
Browse and manage Cedar access policies for your tenant.
| Policy ID | Effect | Resources |
|---|---|---|
merch-read-default | permit | Model::* |
finance-read-markdown | permit | Model::"markdown_ladder" |
vendor-blocked | forbid | Model::"labor_*" |
ecom-read-returns | permit | Model::"returns_reasons" |
Why Assortment matters for Fashion retail
Ward doesn't replace the buyer's eye, it sharpens the math behind the buy. Which store clusters need wider assortment with shallow depth? Which need narrow-deep buys with full size runs? Ward analyzes sell-through by cluster, customer segment, and style attribute to recommend architecture that matches how customers actually shop each location.
Why this combination
is its own problem.
Assortment Planning behaves differently in fashion retail than it does anywhere else. The estate shape, the SKU count, and the speed of the category all change what counts as a real reading and what is noise. Ward is tuned to the fashion version.
- 01 Cluster definitions don't account for online inventory pooling; a store next to a strong DC has different effective assortment math than a remote one.
- 02 Top-down option counts get applied uniformly across stores; smaller-volume locations carry too many options and starve depth where it matters.
Benchmarks. Fashion option counts vary 2-4x across store clusters in a healthy assortment plan. Cluster-aware planning typically lifts full-price sell-through 2-5 points and reduces end-of-season markdown depth by 100-300 bps.
What Ward has eyes on.
The assortment model runs daily, not on a reporting calendar. It spots the pattern, accounts for the cause, and attaches what to do about it before the number reaches a review deck.
Ward tracks 15,000+ SKUs over your locations, at the store-category level rather than the chain roll-up. The metrics under watch include sell-through rate, markdown %, return rate. A roll-up hides a single-store problem inside a healthy average, which is how markdown timing stays invisible for a quarter.
The connection to Looker / Looker Studio is read-only and runs on your schedule. Ward pulls from looker API for query results, underlying database (direct), and the rest of the feed, then cross-references it with external context your BI does not carry: weather, local events, competitor pricing.
At the metric level. Ward tracks assortment width vs depth by cluster, style attribute performance, size curve accuracy, and inter-style cannibalization. It measures revenue-per-option to identify when adding more styles dilutes overall performance.
What the first 90 days
actually look like.
-
01
Week 1: read-only connection
Ward reads from Looker / Looker Studio with read-only credentials and begins ingesting looker API for query results and underlying database (direct). No config changes on your side. First insight cards arrive in two days.
-
02
Weeks 2 to 3: calibration
Baselines stabilize per store and per category. Ward stops flagging normal variance and starts flagging exceptions. This is the window where the false positive rate drops sharply.
-
03
Weeks 4 to 12: steady state
Ward hands back cards daily, each with what caused it and a recommended action. Volume settles at a level a single person can read over coffee. The measure of success is not how many daily cards arrive, it is how many get acted on.
How Ward connects to Looker / Looker Studio
Ward does not replace Looker. Ward watches the same data Looker visualizes and proactively alerts when something changes. Your dashboards stay. Ward adds intelligence.
Setup: Ward can query Looker via API or connect directly to the underlying database. Either way, Ward monitors while your team browses.
Data Ward reads from Looker
Impact metrics with Looker
Data lake enrichment
Ward enriches Looker data with: Looker query results, Underlying database, Weather & events, Competitor data, Customer segments
Fashion KPI impact
Frequently asked questions
Ward analyzes sell-through by store cluster to recommend which SKUs to add, drop, or reallocate. For Fashion retail specifically, Ward monitors 15,000+ SKUs across your locations and delivers automated insight cards with root cause analysis and recommended actions.
Ward tracks Sell-through rate, Markdown %, Return rate, Style velocity, Size accuracy at the store-category level. Ward clusters stores by demographic, traffic, and sales patterns, then measures SKU performance against cluster benchmarks.
Ward can query Looker via API or connect directly to the underlying database. Either way, Ward monitors while your team browses. Data points include: Looker API for query results, Underlying database (direct), LookML model metadata.
Yes. Ward reads Looker data and combines it with contextual signals (weather, events, demographics) to generate Fashion-specific insight cards. No custom development required.
Ward tracks assortment width vs depth by cluster, style attribute performance, size curve accuracy, and inter-style cannibalization. It measures revenue-per-option to identify when adding more styles dilutes overall performance.
A denim buyer has 200 styles to allocate across 90 stores. Ward reveals that urban flagships convert best with wide assortment at shallow depth, while suburban stores need fewer core styles with full size runs. The current uniform allocation starves variety in urban stores and creates size gaps in suburban ones. A cluster-specific matrix reduces markdown risk while lifting full-price sell-through.
First insight cards arrive within 48 hours of data connection. Ward needs approximately 2 weeks to establish stable baselines for your specific operation.
No. Ward sits on top of your existing stack. It is the proactive intelligence layer that watches your data continuously and delivers insight cards, so your team acts on findings instead of hunting for them.
Related solutions
See what Fashion assortment problems Ward catches.
Root causes, not just alerts. See it on your data.
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